Project
Matera has been the European Capital of Culture in 2019. After this successful achievement, the Municipality decided to produce a video that described the new on going project in the city: Matera Parco della Storia dell’Uomo.
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Using renderings and images supplied by the client, I decided to fill in the spaces between the mandatory graphics with animations that play with the park logos, and create a visual narrative.
I also decided to add an inspirational sound design, that walks the audience through the open air museum: all throughout the video, you can hear a heartbeat, a person breathing and the sound of steps on the city’s rocks. These sounds underlying the words, elicit emotions.
